The McEvoy Group

Find out how a publishing company created lasting DEI frameworks

Case Study: McEvoy Group 

The publishing company, McEvoy Group, needed support to improve their diversity, inclusion, and belonging within the company. The Farzana Nayani team helped to establish Employee Resource Groups (ERGs) and gain leadership buy-in to promote sustainability for the groups. To establish buy-in, the team led training for senior leadership on the topic of “Leading with a DEI Mindset.” Through collaborative efforts, leadership gained the tools necessary to support their ERGs with their goal-setting, mission, and vision. Trainings were also conducted for the ERGs on leadership best practices and resources to engage members.


  • Needed solutions to promote diversity, equity and inclusion across the organization

Scope of Work

  • Lead the creation of two ERGs
  • Provide leadership and staff DEI trainings
  • Create “Ask Farzana” events for ERGs
  • Provide evaluation of training efficacy 
  • Lead executive coaching for C-suite employees


Farzana Nayani’s team provided executive coaching for DEI best practices within the publishing industry. Due to McEvoy’s need for a sense of community and belonging between the different publishing agencies under the umbrella of McEvoy Group, Nayani’s team guided and established two ERGs within the company. A training series was also created to teach staff-wide best practices with a DEI lens.


  • Establishment of two ERGs
  • Conducted 3-4 trainings with leadership and all-staff
  • Executive sponsorship identified for ERGs
  • Increased engagement and participation in ERGs
  • Trained leaders on strategies for sustainable, effective goal-setting for ERGs 
  • Received positive feedback from attendees
  • Hosted over 8 ERG events within the first year of implementation

The partnership with Farzana Nayani’s team resulted in the establishment of effective ERGs at The McEvoy Group. The team provided training on leadership best practices and resources to engage members, as well as guidance for leadership to support their ERGs. The result was increased engagement and participation in the ERGs, as well as sustainable, effective goal-setting and mission/vision establishment. The training received positive feedback from attendees and was evaluated for its effectiveness.